Trusted by Top Brands

“Jaida is the best digital content leader I've worked with. Her exceptional understanding of content strategy, combined with her continuous research of her target audience, is the key behind her ability to create outperforming content strategies.”

— Amir G., Motion Designer and Developer at Axel Springer

ServiceS

SEO Article writing

Boost your online presence and brand authority with tactical SEO articles tailored to your business goals and audience interests. This service leverages in-depth topic research, the latest SEO strategies, and engaging storytelling techniques to create content that captivates and engages. Simply provide me with a topic and a detailed brief, and I’ll write the corresponding article.

• Deliverables: blog articles, case studies, industry-expert interviews, industry reporting

• Services included: topic research or expert interview, search engine optimization based on provided keywords, competitor research to improve ranking, formatting for readability and flow, external or internal SMEs, recommended meta data, images/infographics

Conversion Copywriting

Give target audiences an inspiring reason to choose your solution with strategic BOFU copy that persuades and converts. This service involves thorough discussions with you and your customer-facing team, ensuring a deep grasp of your audience’s unique traits and a sharp focus on your USPs. The goal is to deliver clear and consistent messaging that authentically embodies your target audience’s voice, values, and needs across all mediums.

• Deliverables: copy for landing pages, paid and/or organic social media posts, emails

• Services included: ToV (Tone of Voice) recommendations, competitor research, audience research, support for A/B testing, recommended tags and keywords

*Please note: I do not offer one-off copy for items like emails or ads, as this service requires a significant amount of research to fully understand your audience.

Ghostwriting

Eloquently articulate your knowledge, experience, or viewpoint with a compelling narrative that captivates and inspires. This service is ideal for busy professionals eager to communicate their unique value but who may not have the time, words, or know-how to express themselves effectively. By taking the time to understand your voice and goals, I transform your ideas into a coherent story arc, while respecting your busy schedule and maintaining confidentiality throughout our collaboration.

• Deliverables: keynote speeches, thought leadership pieces, editorial articles, ebooks

• Services included: topic research, external or internal SMEs, fact-checking, competitor research, audience research, multimedia/visual recommendations

Personalized Content Consulting

Need a mix of services or long-term support? No problem! I will work closely with you to shape a comprehensive strategy that addresses your customer’s needs and meets your business goals. Please contact me directly for a quote.

Selected Portfolio

“Jaida always brings a sharp eye for detail, messaging, tone, and quality of content across multiple channels and for diverse target audiences. She's one of those people who ‘makes the magic happen’.”

— Anna B., GTM Strategy at Belle Health